#Ownit

Recently Special K, a brand of cereal launched a Marketing Campaign aimed towards women and their Self Image. It is a very intimate view of the issue we women face when we look in the morning mirror; how do we feel about ourselves? When that feeling is Great, then we take that feeling and confidence with us throughout the day and the same is true when we feel HORRIBLE, we are then cranky and irritable and may have difficulty turning that frown, upside down. Our Mood not only effects those around us and the experiences we have but actually IMPACTS our lives for Better or Worse…

The reality is that it is up to us WOMEN to control our MOODS, but how do we do this? Even those of us who are well-informed about health and diet, the way in which our nutrition influences our brain power and physical wellbeing, even we struggle to maintain the balance between healthy and unhealthy; work, family, me time and community.

With all the mis-information and marketing campaigns designed to steer us and our hard-earned money into “their” (Corporations) pockets with very little regard for our health, lives and families…How do we make wise sound choices for ourselves, how do we turn off the record playing from our past and the frustration of our not where we want to be attitude, not how society and the Commercials brainwash us that we need to be like and what about our ego stroking dependency on Social Media? Let’s face it, although I commend Kelloggs for tackling Women’s Self Image, I must at the same time point out it is still a clever way of luring us ladies without educating us or even providing the “Healthy” Food that they claim…but I guess they think if they can get us to “feel” like we are doing something good and healthy for ourselves that it is the same as actually having healthy options and choosing those. So next time a company attracts you with their appeal to your struggle, remember to research their product, don’t take their highly paid Advertised Words for it.

That’s what I consider to #Ownit Protecting your health!

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